Le Jasmin
restaurant identity
March 2020
There is a place in Strasbourg where you can eat the best couscous (a North African dish of steamed semolina usually served with meat or vegetables) of the world. This is « Le Jasmin ». A family runned restaurant with its own secret recipe. The kind you can’t usurp.
Research
It’s basically a classic Victorian lettering with a twist : the curves have been adjusted to fit the oriental vibe that should be inspired by the identity of a Tunisian restaurant. Subtle ornaments have been added to fit the premium quality of the products and give a visual taste of the mouth watering yet subtle food served in the restaurant.
